Olamide Gbenga Adedeji was born on 15 March 1989 in Bariga, Lagos State. He is a Nigerian rapper, singer, songwriter and record executive.
Many people call him Olamide Baddo or BaddoSneh. He is seen as one of the most influential music artists in Nigeria and Africa.
Baddo helped many Afrobeats stars become successful, both creatively and in business. He sings and raps mainly in Yoruba and also in English.
Early Life and Family Background
Olamide was raised in a Muslim family, in Bariga, Lagos. Even though Olamide was Lagos-bred, his place of origin is Ogun State because his parents are from Ijebu extraction. He comes from a family of three children and is the middle child. He is the second child of his father. Olamide’s father, Pa Adedeji, was a school teacher from a polygamous home. He was the child of his father’s second wife. His father died before 2018. Olamide’s mother was Mrs. Ronke Osisanya Adedeji, the second wife of Pa Adedeji and the mother of his children. She died after an illness in late January 2018.
He has two other siblings, Temitope Adedeji, the older sister, and Eniola Olamilekan, the younger brother. Olamide’s younger brother, Eniola Olamilekan Adedeji, known as DJ Enimoney, is a professional disc jockey (DeeJay) and recording artist. He plays music for a living and also makes his own songs. He is the official DJ for Olamide’s music label, YBNL Nation. Baddo started working in music around 2015 and became popular with a song called Oya Dab. Even though Olamide’s fame helped him a little, DJ Enimoney worked hard to make his own name in music.
Olamide’s older sister is TemmyGold. Her real name is Temitope Adedeji. She doesn’t show up much in public. She has a business called House of TemmyGold, where she sells things like hair products, creams, and other accessories.
As a child, he showed great passion for music and learned how to play the drums and keyboard at church. By the age of 15, he was composing and performing in his neighbourhood.
School Days and University Life
Olamide attended primary and secondary school in public schools in Bariga. The exact schools are not known.
After secondary school, he enrolled at Tai Solarin University of Education (TASUED) in Ijebu-Ode, Ogun State, studying Mass Communication. Financial difficulties forced him to leave before completing his degree.
Despite not finishing, his time at TASUED helped him develop communication skills, which later supported his rise to success in the music industry.
First Steps & Music Album
Before he became famous, Olamide liked writing songs and performing them just for his friends and family. He tried out different words and beats to see what sounded good.
One day, he went to the studio of producer ID Cabasa in Lagos. Cabasa thought he was really talented and let him use the studio a lot, which helped Olamide start making music seriously instead of just for fun.
His first real step into the music world was in 2010 when he released his first single called “Eni Duro” with Cabasa’s record label, Coded Tunes. The song got played on the radio a lot and even got him to perform at The Hip Hop World Awards.
In 2011, he released his first album, Rapsodi, which had songs with other famous Nigerian artists like Wizkid, 9ice, and Reminisce. Some songs, like “Omo To Shan,” became very popular on radio and TV.
At first, he rapped in both English and Yoruba, but he later focused more on Yoruba because it helped him connect with people better.
Becoming Independent and YBNL
Olamide Adedeji started his music career under producer ID Cabasa with Coded Tunes in 2010–2011. In 2012, he left Coded Tunes to create his own label, YBNL Nation (Yahoo Boy No Laptop), to have control over his music and to build a platform that nurtures emerging artists. He wanted the label to reinvest earnings into developing talent rather than personal luxury.
YBNL is recognised as an independent record label in Lagos and distributes music through Empire Distribution. Olamide’s vision was to help artists flourish while maintaining street credibility and entrepreneurial spirit. YBNL became a launchpad for artists to grow and eventually become independent. Artists like Lil Kesh and Adekunle Gold left after their contracts expired and continued successful careers. Fireboy DML was personally signed by Olamide via WhatsApp, showing the label’s focus on talent rather than corporate scouting.
The label encourages skill development and legacy building without imposing long, restrictive contracts. Asake (Ahmed Ololade) joined YBNL in February 2022, quickly gaining attention for his talent. Later, he left the label after his contract was not renewed, buying out his contract and establishing his own Giran Republic, while maintaining distribution with Empire. Despite leaving, Olamide continues to regard him as family, showing that independence from YBNL does not affect personal respect.
Olamide’s Award-Winning Third Studio Album
Olamide’s third album is called Baddest Guy Ever Liveth and came out on 7 November 2013. He released it under his own music label, YBNL Nation. The album has songs like Durosoke, Turn Up, Yemi My Lover, and Eleda Mi O, and most of them are sung in Yoruba.
The album did really well and won major awards. At The Headies 2014, it got Album of the Year and Best Rap Album. It also won Best Album of the Year at the Nigeria Entertainment Awards 2014 and was nominated for Rap Album of the Year at the City People Entertainment Awards.
Because of this album, Olamide built a streak of winning Album of the Year at The Headies, including for his second and fourth albums too.
Olamide and the Controversies Fuelled by Rumours
Olamide has been at the centre of several rumours over the years. One of the biggest involved him and Asake, a former signee of his YBNL record label. Netizens talked about a “fallout” after Asake left the label, especially when he unfollowed Olamide on Instagram and removed YBNL from his bio in late 2024. But Olamide denied any feud, calling Asake “brothers for life” and clarifying that the end of their professional relationship wasn’t personal. Some said Asake might have felt cheated by his contract, which likely fueled online speculation.
Portable also stirred some rumours. He accused Olamide of taking his producer and dancer instead of signing him to YBNL and later said Olamide would regret not signing him.
Other rumors that also went around were the one alleging that a radio personality named Maria Okan was pregnant with the baby of Olamide, which she later denied. Another celebrity that made claims against Olamide was Yemi My Lover, alleging that he used his name for a song with no payment.
From Street OT to Eyan Mayweather
In November 2014, he released his fourth studio album called Street OT. According to Olamide, this album expresses his love for the street, which is a big part of his image. The album featured artists like Pasuma, Lil Kesh, Phyno, Don Jazzy, and Reminisce.
In 2015, he released a joint album called 2 Kings with another artist named Phyno. Later in the year, he created another album, called Eyan Mayweather, with 21 tracks that did not feature any artist.
Olamide’s Sixth and Seventh Albums
In December 2016, Olamide put out his sixth studio work, “The Glory,” which had collaboration with the likes of Phyno, Burna Boy, and Wande Coal.
In 2017, Olamide released “Lagos Nawa.” Since then, he has been dropping albums and building his record label, which has helped new acts like Fireboy DML, Lil Kesh, Adekunle Gold, and Asake.
Recent Projects & Strategic Moves (2020–2022)
In February 2020, Olamide released the EP 999. Later that month, he announced that YBNL Nation had entered a joint venture deal with Empire, an international music distribution company. He said that Fireboy DML and future artistes on YBNL would benefit from this deal.
In October 2020, he released the album Carpe Diem. In 2021, he released UY Scuti, saying his son inspired the album’s title.
And in 2022, he hinted that he might retire after his twelfth album.
Recent Albums and Global Recognition
2023: Unruly
In 2023, Olamide put out his tenth album called Unruly on August 9th. It mixes Afrobeats, hip-hop, and amapiano. He worked with Rema, Asake, Fireboy DML, Bnxn, and CKay. Some popular songs are “New Religion,” “Trumpet,” “Celebrate,” “Jinja,” “Problem,” “Gaza,” “Hardcore,” and “Street Jam.” The album is full of energetic rap and Afrobeats sounds.
2024: Ikigai (Vol. 1)
In 2024, he released a shorter project, an EP called Ikigai (Vol. 1) on June 26th. The name Ikigai means “reason for living” in Japanese. It mixes Afrobeats, hip-hop, amapiano, and dancehall and features artists from his label YBNL. The seven songs are “Metaverse,” “Uptown Disco,” “Makaveli,” “Knockout,” “Hello Habibi,” “Morowore,” and “Synchro System.” This EP won Album of the Year at the African Entertainment Awards USA in 2024.
2025: Olamidé
In 2025, he released his eleventh album, Olamidé, on June 19th. This one features many big artists like Wizkid, Seyi Vibez, Asake, Dr Dre, Popcaan, DAECOLM, Darkoo, and Spinall. There are seventeen songs, including “Prelude,” “Kai!,” “Billionaires Club,” “Indika,” “99,” and “Rain.” The album did very well, reaching number six on the Billboard World Albums chart and having many songs in the Top 10 on Spotify and Apple Music Nigeria.
Awards
Olamide is getting noticed worldwide. In 2025, Billboard named him a Global Power Player because of his influence as a musician and label owner. His song “Amapiano” with Asake was nominated for a Grammy for Best African Music Performance. He’s also been nominated for the NAACP Image Awards and the MOBOs. In Africa, Ikigai won Album of the Year in 2024, and he won several awards at the 2025 East Africa Entertainment Awards. In Nigeria, he has won multiple Headies Awards and Nigeria Entertainment Awards.
Personal Life
Olamide has been with Adebukunmi Aisha Suleiman (sometimes called Adebukunmi Aisha Adedeji) for a long time. They started dating in the early 2010s and got engaged around 2018.
They have three kids together. Their first son, Batifeori Maximilliano, was born around 2015. Their second son, Tunrepin Myles, was born around 2019. In October 2023, they had a daughter named Moririfunoluwa Celine, or just Celine. Sometimes the family is seen together at birthdays and small celebrations.
Before or while he was with Adebukunmi, Olamide had a short relationship with Maria Okanrende, a media personality who worked at The Beat 99.9 FM. They have a daughter named Asaiah Monifé Maria, born in August 2019. Maria mainly takes care of the child, and they co-parent from different places.
Baddo’s Real Estate
Baddo has used the money he made from music to buy a few houses in Lagos, mostly in Lekki Phase 1 and Bariga. His main house is in Lekki Phase 1, a very nice area. It’s a big, modern mansion with fancy things inside, and it’s his most expensive property. At first, people said it was worth about ₦70 million, but now it could be ₦200 million or more because house prices have gone up. He lives there with his family, and it is the home most associated with him.
In Bariga, where he grew up, he owns at least two houses. One is the house he lived in as a kid, worth about ₦25 million, and the other is for his mother, worth around ₦20–25 million.
Some people say he owns a house on Banana Island or even outside Nigeria, but there’s no proof that’s true.
Olamide’s Car Collection
Olamide’s collection of cars makes him one of the most talked-about among Nigerian celebrities.
One of the most special cars he owns is the Lamborghini Aventador, which is a supercar that has a strong V12 engine and scissor doors. Its value is placed between 218 to 230 million naira. Another car owned by the artist is the Rolls-Royce Phantom, which is a luxury sedan that has handcrafted interiors and is valued at 200 million naira.
He also has a Mercedes-Benz G-Class, known simply as G-Wagon, which is a powerful and fashionable SUV. The car costs between 22 and 85 million naira. His Range Rover Sport V8 model is a perfect blend of power and usability. The car costs about 90 million naira.
There are some vehicles that were also reported, but unconfirmed: the Rolls-Royce Ghost, which would sell for approximately 600 million naira, the Mercedes-Maybach GLS 600, the Porsche 911 Carrera, and the Audi R8 V10 Plus.
Among the cars owned by Olamide is a Toyota Camry, a simpler car priced between 4 and 12 million naira.
Net Worth, Earnings & Endorsements
Olamide is one of the richest musicians in Nigeria. His net worth stands at approximately $55 million, which is over 30 billion Naira.
He earns a lot of money from music and streaming royalties from Spotify, Apple Music, and YouTube, among others, as well as from the songs that he writes. Another major source of income is his record label YBNL Nation. He benefits from the profits of this label, the management of which includes Fireboy DML and Asake, among others, in addition to the YBNL album, which is estimated at $30 million.
Live performances and concerts are another major source of income. Concert tickets in Nigeria are quite expensive, and his annual OLIC (Olamide Live in Concert) series is quite lucrative in terms of ticket sales.
Endorsements from various brands also increase his earnings. Some of these brands include Cîroc, Guinness Nigeria, Goldberg Lager Beer, Sterling Bank, Glo, Itel Mobile, and Monster Energy. He earns millions of naira per annum from these deals.
In addition to this, he has investments in the real estate sector, with properties in Lagos, as well as a mansion at Lekki. He gets money from his business ventures, merchandise, and online platforms such as YouTube ad revenue and sponsored content.